Privacy Policy
Last updated: September 24, 2026
SEVBORAY operates this digital platform, including all integrated features, e-commerce tools, store content, drinkware products, and customer services designed to deliver a smooth shopping experience to you (collectively, the “Services”).
The sevboray.com online storefront is owned and managed by Zhengzhou Zhituo Network Technology Co., Ltd. Our digital store is powered by Shopify, enabling us to provide these Services to you.
This Privacy Policy details how we collect, use, disclose, and protect your personal information when you browse sevboray.com, utilize our Services, make a purchase, interact with our online advertisements, contact customer care, or communicate with us in any way.
In case of any discrepancy between our Terms of Service and this Privacy Policy regarding the collection, handling, or disclosure of personal records, this Privacy Policy shall govern and take precedence.
Please review this Privacy Policy carefully. By accessing or using our Services, you confirm that you understand the privacy practices described herein.
Personal Data We Collect or Process
When we mention “personal data” or “personal information,” we mean details that identify, relate to, describe, or can reasonably be linked with you.
This definition does not apply to data that has been permanently anonymized or de-identified so that it can no longer identify an individual.
Depending on how you use our Services, your geographic location, your personal choices, and applicable privacy laws, we may collect and process the following categories of information:
- Contact details: such as your full name, email address, phone number, billing address, and shipping destination.
- Account credentials: including login credentials, account preferences, saved addresses, and profile configurations.
- Order records: including items viewed, added to cart, purchased, returned, exchanged, or canceled, order history, payment status, and order tracking IDs.
- Payment details: processed securely through third-party payment gateways. We do not directly store complete credit card numbers or security codes.
- Customer support records: including service chat logs, email communications, product photos, order inquiries, and information provided voluntarily during support requests.
- Technical device data: including device model, web browser type, operating system, IP address, network details, and unique device identifiers.
- Website activity logs: including pages visited, products searched, referral URLs, cart updates, checkout progress, site interactions, and visit timestamps.
- Marketing metrics: ad clicks, conversion triggers, promotional campaign data, and related tracking identifiers where legally permitted.
- Privacy choices: cookie consent selections, opt-out preferences, and browser privacy settings.
Sources of Personal Data
We obtain personal information from various sources:
- Directly from you: when you place orders, create an account, email support, subscribe to marketing updates, or submit forms voluntarily.
- Automatically: via our website using cookies, web beacons, tracking scripts, local browser storage, and server log files.
- From platform partners: including Shopify and technical service providers supporting our online infrastructure.
- From financial services: payment processors, gateway providers, and fraud detection services.
- From logistics partners: shipping carriers, fulfillment centers, and delivery services.
- From marketing partners: digital advertising networks, performance analytics providers, and attribution partners.
- From security partners: risk management and cybersecurity platforms.
- From external affiliates: authorized corporate partners as permitted under applicable law.
How We Utilize Your Personal Information
We process your personal information for specific operational and commercial purposes:
- Service Delivery & Fulfillment: Running our storefront, processing drinkware orders, fulfilling shipments, sending delivery notifications, handling user accounts, managing shopping carts, processing returns or exchanges, answering inquiries, and improving website functionality.
- Payment Processing: Verifying and completing financial transactions, maintaining sales receipts, preventing payment fraud, and issuing refunds or adjustments.
- Marketing & Promotions: Measuring ad effectiveness, attributing sales conversions to specific campaigns, analyzing user response to promotional materials, optimizing ad targeting, and delivering news or special offers where permitted by law.
- Site Analytics & Optimization: Analyzing website traffic, popular bottle models, search queries, and navigation paths to enhance store performance and customer experience.
- Security & Abuse Prevention: Detecting, investigating, preventing, and addressing fraudulent activities, unauthorized access, security incidents, or policy violations.
- Customer Communication: Providing customer service, answering product care questions, sending order confirmations and shipping updates, and maintaining user relationships.
- Legal Compliance: Fulfilling statutory obligations, regulatory requirements, tax reporting duties, accounting rules, and valid governmental or legal requests.
Cookies and Tracking Technologies
SEVBORAY and our technical service partners use cookies, web beacons, pixel tags, scripts, APIs, and similar automated data tools.
These technologies allow us to:
- Power basic website functions and navigation.
- Maintain cart items and secure checkout workflows.
- Remember display preferences and privacy settings.
- Protect site security and prevent fraudulent transactions.
- Analyze visitor traffic and store usage patterns.
- Enhance page loading speed and user interface performance.
- Measure digital advertisement efficiency.
- Track referral conversions and sales attribution.
- Support authorized marketing activities.
Tracking technologies are grouped into strictly necessary, functional, analytics, and advertising categories. Strictly necessary cookies are mandatory for core site performance.
Where required by applicable law, we request your explicit consent before enabling non-essential analytics or advertising cookies. You can manage your preferences through the Cookie Preferences menu on our website. Opting out of certain cookies may impact specific non-essential site features.
Advertising, Analytics and AppLovin
We partner with external advertising, attribution, and analytics platforms to better understand user engagement on SEVBORAY, measure ad conversions, prevent ad fraud, and refine our promotional strategies.
Our advertising measurement partners include AppLovin Corporation (“AppLovin”). Where active, AppLovin technologies deploy cookies, tracking pixels, scripts, or APIs.
Depending on your consent choices and location, data shared with AppLovin may include IP addresses, device metrics, browser specifications, advertising IDs, browsing activities, product views, search history, cart contents, checkout milestones, conversion events, and privacy signals.
AppLovin processes this information for ad measurement, campaign attribution, fraud prevention, service optimization, and interest-based advertising in accordance with applicable privacy laws. You can adjust your advertising cookie preferences at any time. For more information on AppLovin's privacy practices, please visit: https://legal.applovin.com/privacy/
Disclosure of Personal Information
We may share personal data when necessary to operate our website, process orders, deliver merchandise, evaluate advertising campaigns, ensure security, or meet legal requirements.
Recipients of your data may include:
- Shopify and e-commerce platform service providers.
- Payment processors and financial service vendors.
- Shipping companies, warehouses, and logistics partners.
- Customer service and communication vendors.
- Cloud hosting, technical infrastructure, and cybersecurity providers.
- Data analytics and site performance measurement partners.
- Marketing and ad attribution networks, including AppLovin.
- Fraud detection and risk management agencies.
- Professional advisors (legal counsel, auditors, tax accountants).
- Law enforcement, regulatory bodies, or courts when required by law.
Personal records may also be transferred as part of corporate transactions such as mergers, acquisitions, asset sales, or business restructurings.
Relationship With Shopify
Our digital store is hosted on Shopify. Shopify collects and processes personal information to secure, operate, and optimize its hosting infrastructure. Information collected via sevboray.com may be stored and processed on Shopify servers located in various international jurisdictions. To learn more about how Shopify handles customer data, review the Shopify Consumer Privacy Policy at: https://privacy.shopify.com/en
Targeted Advertising and Privacy Choices
Under certain regional privacy laws, sharing data for targeted advertising may be categorized as a “sale” or “sharing” of personal information. You can restrict or opt out of these practices by using our Cookie Preferences center, setting browser-based privacy signals, or emailing us directly at service@sevboray.com. We support and honor recognized opt-out preferences, such as Global Privacy Control (GPC), where technically feasible.
Marketing Communications
We may send promotional emails regarding new SEVBORAY drinkware releases, special sales, or store updates in compliance with local regulations. You may unsubscribe at any time by clicking the unsubscribe link at the bottom of our emails. Essential transactional emails regarding order confirmations, shipping updates, or customer support inquiries will continue uninterrupted.
Third-Party Websites and Links
Our website may feature links to external third-party sites, social media platforms, or online tools. We are not responsible for the content or privacy practices of third-party platforms and encourage you to review their privacy notices before submitting personal data.
Children's Privacy
The SEVBORAY store is intended for adult consumers and is not directed to children. We do not knowingly collect personal data from children without parental consent. If you believe a minor has submitted personal information to us, please contact us immediately at service@sevboray.com so we can remove the data promptly.
Security of Your Information
We implement administrative, technical, and physical safeguards to help protect your personal information against unauthorized access, loss, or misuse. However, no online data transmission can be guaranteed to be 100% secure; please refrain from sending sensitive payment credentials through unencrypted email channels.
Data Retention
We retain personal information only for as long as needed to fulfill operational purposes, complete customer transactions, deliver support, resolve disputes, enforce legal contracts, and satisfy statutory tax or accounting rules.
Your Privacy Rights
Depending on your location and regional laws, you may hold specific privacy rights regarding your personal records, including:
- Right of Access: Requesting access to or copies of the personal data we hold about you.
- Right to Deletion: Requesting the deletion of personal records.
- Right to Rectification: Updating or correcting inaccurate information.
- Right to Data Portability: Receiving a portable copy of your data.
- Right to Object: Objecting to certain processing activities or profiling.
- Right to Withdraw Consent: Revoking previously granted consent permissions.
- Right to Opt-Out: Opting out of targeted advertising, data sharing, or sales.
To exercise any of these privacy rights, please reach out to us at service@sevboray.com. Identity verification may be required prior to fulfilling your request.
International Data Transfers
Our operations, platform hosts, and technical partners may process personal information outside your home country, requiring international data transfers. These transfers are managed using recognized legal and contractual safeguards.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect operational changes, technical updates, or evolving legal standards. Updates will be indicated by the revised “Last updated” date at the top of this document.
Contact Us
If you have any questions regarding our Privacy Policy or wish to exercise your legal privacy rights, please contact our privacy desk:
Brand: SEVBORAY
Website: sevboray.com
Legal Entity: Zhengzhou Zhituo Network Technology Co., Ltd.
Registered Address: Room 101, 1-2 Floors, Building 1, No.6 D1 Road, Gangou Village, Huiguo Town, Gongyi City, Zhengzhou City, Henan Province, P.R.China
Unified Social Credit Code: 91410181MAEFP4LW9U
Customer Support and Privacy Email: service@sevboray.com
sevboray.com is owned and operated by Zhengzhou Zhituo Network Technology Co., Ltd., managing digital store operations, order fulfillment, and customer communications.